CMO as a Service · Israel
CMO as a Service in Israel, for B2B Tech Ready to Scale Globally
You do not need another marketing consultant. You need someone who sits beside the CEO, makes the marketing calls that matter, and makes sure the work actually ships.
Triple & Co. gives Israeli B2B technology companies senior CMO and CRO leadership from Lihi Pinto, a full execution layer, and 8 supervised AI agents working inside one marketing operating system. Strategy does not end in a presentation. It turns into positioning, campaigns, content, pipeline, and sales alignment, measured in revenue.
$70M+ raised at Syte.ai · Revenue tripled, twice · Top 1% fastest-growing SaaS
The Israeli B2B tech challenge
Built in Israel. Built for Global Growth.
Israeli technology companies share a specific growth challenge. The technology is often exceptional, and the founders understand the problem better than almost anyone in their market. But global buyers do not buy technology because it is technically superior. They buy when they understand the business problem, why solving it matters now, and why you are different from the established alternatives they already trust.
That is hardest in complex B2B categories, SaaS, AI, cybersecurity, Deep Tech, cloud, and enterprise software, where the product is sophisticated, the buying committee spans multiple stakeholders, and the sales cycle runs months rather than weeks.
Meanwhile the founders are still carrying the marketing function into every sales and investor conversation. Activity exists, but qualified pipeline does not follow, and positioning built by engineers rarely survives first contact with a US or European buying committee.
Triple turns technological complexity into a commercial story global buyers can understand, trust, and act on. That is the job of CMO as a Service.
What CMO as a Service includes
Leadership, Execution, and 8 Supervised AI Agents
One growth partner, three layers, on our Woman in the Loop model: senior judgment sets the strategy, a full execution layer ships it, and a supervised AI team scales it. You are never handed raw AI output.
Lihi Pinto Owns the Strategy
15+ years in B2B tech, $70M+ raised at companies where she led marketing, revenue tripled twice. Lihi sits beside the CEO, owns positioning, messaging, and pipeline strategy, and is accountable for the number.
A Full Execution Layer Ships It
Strategy does not end in a slide deck. It becomes positioning, campaigns, content, sales enablement, and reporting, aligned with sales so marketing and revenue operate as one system.
8 Specialist AI Agents Scale It
Camille, Vega, Rex, Zara, Nova, Atlas, Sage, and Lumen each own one job: brand voice, creative, growth, social, research, analytics, repurposing, and video. Every deliverable passes Lihi's review before it ships. Supervised end to end.
Fractional CMO, Agency, or CMO as a Service?
| Fractional CMO | Marketing agency | Triple & Co. | |
|---|---|---|---|
| Owns strategy at CEO level | Yes | Rarely | Yes |
| Executes daily | No, advises | Per channel | Yes, full layer |
| Capacity | One person, part time | A shared account team | Lihi plus 8 AI agents |
| Accountable for pipeline | Sometimes | Activity metrics | Yes, revenue first |
| Fits an Israeli budget | Often | Adds up per retainer | One engagement, $5K to $15K/mo |
Call it a fractional CMO, an outsourced CMO, or CMO services in Israel. The question underneath is the same: who owns the number, and who actually does the work. With Triple, one partner does both.
Your AI team
Meet the Agents Behind the Execution
Eight AI specialists, each trained for a specific marketing function, supervised by Lihi, zero unsupervised output.
Who this is for
Built for Israeli B2B Tech Scaling Globally
Triple works across B2B technology: SaaS, AI, cybersecurity, Deep Tech, cloud, enterprise software, and other complex categories. The common denominator is not the business model. It is the challenge: a complex product that needs to become a clear commercial story, and marketing that needs to contribute directly to revenue.
Your Growth Market Is Abroad
You build in Israel and sell into the US or Europe. Your buyers need education, credibility, and a story that survives a multi-stakeholder committee, written in native English for the market you sell into.
Founders Still Carry Marketing
The positioning lives in the CEO's head. Marketing activity exists, but it is not producing enough qualified pipeline, and no senior owner is accountable for changing that.
You Need Leadership, Not Headcount
You need CMO-level ownership now, without building a large in-house marketing department. Hire one agent, hire the team, or start with a fixed-scope diagnostic.
B2B SaaS · AI · Cybersecurity · Deep Tech · Cloud · Enterprise Software
FAQ
CMO as a Service in Israel, Answered
New to the model? Read the full CMO as a Service guide for how the operating system works end to end.
Turn Israeli Technology Into Global Revenue
One senior operator beside the CEO. One execution layer. 8 supervised AI agents. Book a diagnostic call with Lihi and leave with a clear read on your positioning, pipeline, and next 90 days.
Book a 30-Minute Revenue Diagnostic →No pitch. You will leave with 3 specific growth gaps, whether we work together or not.