B2B Marketing in Tel Aviv
Tel Aviv B2B Marketing, Built for the Global Buyer
Tel Aviv is one of the most concentrated B2B tech hubs in the world. The competition for talent, funding, and attention is fierce, and generic marketing does not cut through it.
Triple & Co. is an AI-powered B2B marketing partner working with Tel Aviv technology companies that sell globally. You get senior go-to-market leadership from Lihi Pinto plus 8 supervised AI agents executing daily in native English, tuned to how US and European buyers decide.
Rooted in the Tel Aviv tech scene · $70M+ raised · Native English and Hebrew

The problem
In Tel Aviv's Talent Market, In-House Marketing Is Hard to Build and Keep
Tel Aviv has extraordinary technical talent, but senior go-to-market marketers are scarce and expensive, and the ones you find are quickly poached. Building an in-house marketing team here means competing for rare talent, paying top salaries, and rebuilding every time someone leaves.
The alternatives are imperfect. Local agencies may not deeply understand the US or European buyer. A distant overseas team is slow and hard to manage. Freelancers give you fragments, not a strategy. Meanwhile the company needs pipeline now, not after a six-month hiring search.
So the founder or a lone marketer tries to do it all, and the go-to-market story never gets the senior ownership it needs to compete for a global buyer.
Tel Aviv companies do not need to win a hiring war for one marketer. They need senior ownership plus a full execution layer, available immediately.
The Triple & Co. model
Senior Leadership Plus a Full Team, Without the Hiring War
Triple & Co. runs on our Woman in the Loop (WIL) model: senior human judgment directing a supervised AI execution layer, so you get a CMO and a department without competing for scarce Tel Aviv talent.
Lihi Pinto Owns Go-To-Market
15+ years scaling B2B SaaS, $70M+ raised, fluent in English and Hebrew. You get senior go-to-market ownership immediately, without the search, the salary war, or the risk of losing your one marketing hire to the next well-funded startup.
A Digital COO Runs the Operation
Briefs, QA, sequencing, and handoffs run automatically inside one system, so the work ships consistently and never depends on a single person staying in the seat.
8 Specialized AI Agents Execute Daily
Camille, Vega, Rex, Zara, Nova, Atlas, Sage, and Lumen produce content, campaigns, research, and creative in native English, reviewed by Lihi before anything ships.
How Tel Aviv Companies Usually Buy This
| Hire in-house | Local agency | Triple & Co. (WIL) | |
|---|---|---|---|
| Senior go-to-market owner | If you win the hire | Advisory only | Included |
| Full execution layer | More hiring | Varies | Included |
| Understands the global buyer | Depends on the hire | Sometimes | By default |
| Retention risk | High, talent is poached | Medium | None, the system stays |
| Time to first output | Months to hire | Weeks | Days |
You get senior ownership and a full team immediately, without competing for scarce Tel Aviv talent or carrying the retention risk.
Your AI team
Meet the Agents Behind the Execution
Eight AI specialists, each trained for a specific marketing function, supervised by Lihi, zero unsupervised output.
Rooted locally, selling globally
The Tel Aviv Edge, Aimed at the World
Tel Aviv teaches companies to build fast and sell globally from a small home market. We bring that intensity to marketing, aimed squarely at the US and European buyer.
Fluent in Your Market
Native English and Hebrew, with deep experience selling into US enterprise, European mid-market, and global developer audiences, so your message lands with the buyer you actually need.
Always-On Execution
Our AI execution layer works around the clock and Lihi overlaps with US and European hours, so output never stalls and responses stay fast across timezones.
A Track Record You Can Verify
Our founder's companies and work have been covered in TechCrunch, Calcalist, and Globes. The playbooks behind $70M+ in funding are the same ones we run for clients.
As covered in TechCrunch · Calcalist · Globes
FAQ
Tel Aviv B2B Marketing Questions, Answered
Selling from Israel into global markets? See our broader B2B marketing in Israel overview.
Compete for the Global Buyer, From Tel Aviv
One senior operator. One supervised AI team. Senior marketing ownership without the Tel Aviv hiring war.
Book a 30-Minute Revenue Diagnostic →No pitch. You will leave with 3 specific growth gaps, whether we work together or not.







