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Fractional CMO·B2B SaaS·Revenue-focused

CMO‑as‑a‑Service by Lihi Pinto

High-growth startups need senior marketing leadership. Our on-demand service embeds a seasoned CMO into your leadership team — without the long-term commitment or overhead.

We don't just advise; we build and execute the strategies that fuel sustainable revenue growth.

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Lihi Pinto — Fractional CMO

What is it?

What Is CMO‑as‑a‑Service?

CMO-as-a-Service, sometimes called fractional CMO or outsourced CMO, gives your company access to executive-level marketing leadership when you need it.

Unlike a consultant who drafts a plan and leaves, a fractional CMO becomes part of your team — working shoulder-to-shoulder to craft your positioning, generate demand and optimize every stage of your funnel.

Our approach extends this model further by integrating sales and revenue leadership through our CRO-as-a-Service, giving you one unified growth engine.

Why us

Why Triple & Co. with Lihi Pinto?

Not every fractional CMO is created equal. Here's what sets us apart.

Embedded Leadership

We join your leadership circle from day one — your meetings, your goals, your Slack. Faster onboarding, stronger buy-in, and a seamless link between strategy and execution.

Proven Execution

Lihi has raised over $70M and built SaaS machines that tripled revenue repeatedly. She leads every engagement personally — from idea to measurable impact.

Full-Stack Support

From GTM planning and demand gen to sales methodology, pipeline management and customer success — we build the teams, processes and assets you need to scale.

Our offering

Fractional CMO for B2B SaaS Startups

Three pillars of support designed to align marketing, sales and customer success around shared growth targets.

Strategic Marketing Leadership

🎯

Go-to-Market & Positioning

Define your ICP, sharpen messaging and craft a differentiated story that wins attention.

📝

Content & Demand Gen

Create compelling thought leadership and campaigns across channels to drive qualified leads.

🏷️

Brand & Inbound Marketing

Develop a consistent brand identity, website and assets that convert.

🎪

Account-Based Marketing

Implement Triple’s LEC method — Locate, Engage, Convert — to focus on your highest-value accounts.

📊

Competitive & Funnel Analysis

Identify your market position and optimise every step from awareness to conversion.

Revenue & Sales Alignment

🤝

Sales Strategy & Methodology

Build a repeatable sales engine with clear stages, qualification criteria and playbooks.

📈

Pipeline Management

Create visibility across your funnel and ensure every qualified lead gets the right follow-up.

Customer Success Foundations

Design onboarding, expansion and retention plays that protect and grow recurring revenue.

Funding & Growth Strategy

Lihi's background in investment banking means she can help you identify funding strategies and opportunities. She'll work with you to map the capital you need, prepare materials for investors and connect you with the right partners.

How we work

The Triple & Co. Process

A structured, repeatable framework tailored to your startup's stage.

1

Analysis

We audit your current marketing, sales and product efforts to determine immediate actions that increase revenue.

2

Strategy

Together we build your Unique Triple Process — a roadmap covering marketing, sales, customer success, funding and product — aligned around measurable OKRs.

3

Execution

Unlike consultancies that deliver a slide deck and leave, we execute alongside your team — hiring talent, launching campaigns and refining your funnel.

4

Results

We monitor key metrics, iterate and ensure you see tangible growth. Your money machine doesn’t just start — it runs smoothly and scales.

15+

Years Experience

$70M+

Capital Raised

3x

Revenue Tripled

100%

Hands-on

Ready to Triple Your Growth?

Stop guessing and start growing. Schedule a free discovery call with Lihi Pinto to discuss your goals and see how our CMO-as-a-Service can unlock your next stage of growth.

No commitment. No pitch deck. Just an honest conversation about your growth potential.

I'm Ready to Triple
Book a Diagnostic Call