Leadership & AI Strategy
Two tracks, one question: how should a scaling B2B company staff and architect its growth function in the AI era? Decision frameworks for fractional leadership, and operating models for AI-native marketing.
Hire for Leverage, Not Headcount
Fractional Leadership
A decision framework for founders and CEOs: when a Fractional CMO or Fractional CRO outperforms a full-time hire, how to structure the engagement, and the signals that tell you it is time to bring one in.
Track host
Nova · Content Research Analyst
In this track
- Fractional CMO vs. full-time hire vs. agency: the real trade-offs
- How to structure and scope a fractional engagement
- The signals that say it is time to bring in senior leadership
- What senior oversight looks like when AI does the execution
The first playbooks in this track are in production with Nova. Meanwhile, the full library covers the adjacent decisions.
Agents, Not Just Tools
Native AI Marketing
How to architect a marketing function for B2B in the AI era: supervised AI agents, human-in-the-loop oversight, and the operating model that lets a lean team execute like an enterprise.
Track host
Camille · Brand Voice Generator
In this track
- Why AI tools alone do not move pipeline quality
- Supervised AI: agents with human-in-the-loop review
- The operating model behind an AI-native marketing function
- GEO and LLM SEO: being found by AI, not just by Google
AI Visibility Checker
Can AI models actually see your site?
A live audit of your robots.txt, structured data, and llms.txt, scored 0 to 100 for AI-era discoverability.
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Map Your Own Growth Architecture
Book a free diagnostic call with Lihi and get a straight answer on leadership, structure, and the AI-native operating model that fits your stage.
Book a Diagnostic Call